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Barbara Farfan

200 Retail Chains Announce 2012 Thanksgiving Day Store Hours to Compete with Wal-Mart - Thanksgiving Store Openings Make Pre-Black Friday Shopping Malliday Official (WMT)

By November 21, 2012

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2012 Thanksgiving Day Store Hours Opening Times Retail Stores Chains Pre-Black Friday Deals

If you're only interested in store opening times and store hours for the more than 200 major retail chains that will be competing with Wal-Mart for 2012 Thanksgiving Day and Pre-Black Friday shoppers, then these are the links for you...

- Thanksgiving Day Store Hours >>
- Black Friday 2012 Store Hours >>

With all the focus going to the Thanksgiving Day store hours rollback of our friends at Wal-Mart, it seems to have gone unnoticed that there are a record number of major U.S. retail chains that will have retail store doors open, lights on, and cash registers ringing sometime on Thanksgiving Day 2012. Yes, more than 200, and no, we're not talking about Black Friday midnight.

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I call this a critical mass, and I'm pretty certain that retail historians will look back at 2012 as the official tipping point for Thanksgiving Day shopping. I am willing to go out on a limb today to declare that the Thanksgiving holiday has now officially become a Pre-Black Friday Mall-iday.

If you are reading this article then you are obviously one of the millions of Americans who don't have a great moral objection to shopping on Thanksgiving Day in 2012. Do Americans seriously have an objection to shopping on any day? I mean a real and serious objection?

it's not like Thanksgiving Day is the only national holiday that Americans shop during. I'm old enough to remember what a big deal it was for retail stores to want to open their doors on Labor Day, Memorial Day, Fourth of July, Mother's Day, Father's Day, Veteran's Day, and Martin Luther King Day. There was morale outrage and resistance for about the first two years that those holidays saw retail store hours. And then the resistance just faded away and it was as if no one could remember when furniture shopping wasn't part of Labor Day and car lots weren't a destination on Memorial Day.

I'm not saying that shopping is the most appropriate or enlightened way for Americans to celebrate their national holidays, I'm just saying that's what Americans do. We only had two national (almost) shopping-free holidays left - Thanksgiving and Christmas. That is, unless you consider online shopping, and then there's only about half a day on Christmas when shopaholic DT's might kick in.

Those that find the thought of a Thanksgiving Malliday outrageously offensive never searched for this article in the first place. Those who find it to be mildly distasteful need not sign petitions or stage protests. The best way to let retailers know that you don't like Thanksgiving Day store hours and don't want shopping woven into the fabric of the Thanksgiving tradition is to simply keep your dollars and your credit cards in your wallet.

While it may seem that retailers are taking the lead in defiling the American Thanksgiving tradition, the truth of the matter is that retailers are following the lead of consumers who have shown a willingness each year to drag their food-weary bodies out of bed at any old dark o'thirty hour to queue up for just about any old deal-of-the-day, as long as the number in front of the discount percentage sign was big enough on the Black Friday ad flyer.

But Thanksgiving Day shoppers do ultimately have authority over retail boardrooms. If shoppers who don't like the Thanksgiving Day shopping game refuse to play it in big enough numbers, retail executive boardrooms will get the message and the wholesale adoption of the Thanksgiving Malliday will be stopped. Or at least stalled for a little while.

I'm willing to go out on a limb again to predict that's not the way things are going to play out. The "why wait" theme for Black Friday deals has already kickstarted the shopping frenzy, and the magnetic force of more than 200 different retail chains with in-store Thanksgiving Day-only deals will be too powerful to resist.

Please note... if you staunchly refuse to hit the stores on Thanksgiving Day, but you sneak into a bathroom to do some mobile shopping during the bowl game, you still count as one of the Thanksgiving Malliday participants. Your Thanksgiving Malliday conscientious objector status is stripped away with the use of any multi-channel shopping entry point.

So, by the way, where did all of these hundreds of Thanksgiving Day store openings come from all of a sudden? Courtesy of your local malls, of course. If the malls become willing to unlock doors and turn on electricity, then retailers are free to do the same. And that's exactly what will be happening in record numbers on November 23, 2012.

Specifically, more than 100 malls in 29 states have decided to allow their tenants to offer Thanksgiving Day shopping hours. And more than 200 retail chains like Aeropostale (ARO), Coach (COH), Disney (DIS), Saks Fifth Avenue and Zumiez (ZUMZ) gave thanks for the opportunity to give Thanksgiving Day shoppers more places to spend money. (Very specifically it is Simon and Tanger mall properties that decided to allow Thanksgiving Day store openings to occur nationally. Click the links to find a mall that's open on Thanksgiving Day near you. )

The bottom line for Thanksgiving Day 2012 store openings and store hours is that if you want to start shopping at 6:00 AM at Kmart, you could definitely find enough retail stores open to continue non-stop shopping throughout Black Friday. Did I mention the 100 malls and 600 retail stores that will be opening shortly after the midnight hour that ushers in Black Friday?

Best Thanksgiving and Black Friday Resources:

>> Breaking Holiday Shopping News Updates << Share This Story | Trending Retail Topics | Free Retail Newsletter | E-mail Quote of the Day | Pinteresting Retail Pins | Follow on Twitter | "Like" on Facebook |

Comments

November 21, 2012 at 1:36 pm
(1) Syd says:

It’s disappointing how much we as the American public choose to devalue our family time. By showing support for Thanksgiving hours and choosing to shop on Thanksgiving day we are letting retailers know we approve of people working on Thanksgiving. As someone who worked retail for years I cannot condone any retailer being open on Thanksgiving, let folks have quality time with their families before the rush and extended hours of the holiday season kick into high gear.

November 21, 2012 at 6:58 pm
(2) Jen says:

Im with you Syd. I’ll be the first to admit the I LOVE shopping on Black Friday – gets me in the spirit! But Thanksgiving Day is for family, food, football and oh yeah – giving thanks???

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