1. Industry
Send to a Friend via Email

Your suggestion is on its way!

An email with a link to:


was emailed to:

Thanks for sharing About.com with others!

You can opt-out at any time. Please refer to our privacy policy for contact information.

Planogram - POG


Definition: A visual plan which designates the placement of products on a retail store's shelves and displays. The planogram is often delivered in the form of a diagram or drawing, and is usually created by a visual merchandising employee or the merchandising team.
Also Known As: POG
Alternate Spellings: plan-o-gram
Common Misspellings: planagram
A retail sales merchandiser is responsible for ensuring that a manufacturer's products are displayed appropriately and in accordance with the designated planogram.

©2014 About.com. All rights reserved.