Burger King Fast Food Restaurant Chain Founders Facts and Trivia:
The Burger King restaurant chain was actually started in 1953 by Matthew Burns and Keith J. Kramer in Jacksonville, Florida as the Insta-Burger King restaurant, featuring an Insta-Broiler to cook the food. In 1954 when the company was having financial problems, two franchisees, James McLamore and David Edgerton, purchased the right to operate the chain and changed the name to Burger King.
Once established, expansion and growth happened quickly for the Burger King restaurant chain. The Whopper was introduced in 1957, the first Burger King franchise was opened in 1959, the first Burger King international location opened in Puerto Rico in 1965, and the company was purchased by Pillsbury in 1967.
Burger King Restaurant Chain Headquarters:
The corporate headquarters of the Burger King fast food restaurant chain is located in Miami, Florida, where the original franchise of McLamore and Edgerton was located.
The Mission Statement of Burger King Restaurants:
The vision of McLamore and Edgerton when they purchased the Insta-Burger King restaurant concept has remained the vision and mission of Burger King restaurants throughout the world, and is referenced in the individual international Burger King restaurant websites. That original Burger King Vision was:
“Offering reasonably priced quality food, served quickly, in attractive, clean surroundings.”
Today in the U.S., Burger King uses “commitments” to guide its business, in addition to that original mission statement. Specifically, the Burger King commitment is:
“Our commitment to premium ingredients, signature recipes, and family-friendly dining experiences is what has defined our brand for more than 50 successful years.”
Burger King corporate further defines the commitments that guide its daily business operations in its corporate governance documents:
FOOD
For over 50 years, our restaurants have been serving high quality, great tasting and affordable food around the world. Our commitment to the food we serve is what defines us as a company and is at the center of our HAVE IT YOUR WAY brand promise.
PEOPLE
We are dedicated to supporting and investing in our people – employees, franchisees, suppliers and restaurant guests – because they are the cornerstone of our business. In many different ways, we do all that we can to serve employees and guest alike.”
In addition, Burger King has a clear statement of “What We Believe” which also serves as a mission statement, although not officially identified as one:
"WHAT DO WE BELIEVE?
We believe in working together with and listening to our employees, guests, business partners and the people int he communities in which we live and work. We share their concerns for our neighborhoods, educating children, preserving the environment, providing jobs and doing our part to help families eat and live better by offering more nutritious food options and promoting healthy life-style messages. We know we have a role to play in each of these areas.”
More About U.S. Company Mission Statements, History, and Headquarters:
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The Burger King restaurant chain was actually started in 1953 by Matthew Burns and Keith J. Kramer in Jacksonville, Florida as the Insta-Burger King restaurant, featuring an Insta-Broiler to cook the food. In 1954 when the company was having financial problems, two franchisees, James McLamore and David Edgerton, purchased the right to operate the chain and changed the name to Burger King.
Once established, expansion and growth happened quickly for the Burger King restaurant chain. The Whopper was introduced in 1957, the first Burger King franchise was opened in 1959, the first Burger King international location opened in Puerto Rico in 1965, and the company was purchased by Pillsbury in 1967.
Burger King Restaurant Chain Headquarters:
The corporate headquarters of the Burger King fast food restaurant chain is located in Miami, Florida, where the original franchise of McLamore and Edgerton was located.
The Mission Statement of Burger King Restaurants:
The vision of McLamore and Edgerton when they purchased the Insta-Burger King restaurant concept has remained the vision and mission of Burger King restaurants throughout the world, and is referenced in the individual international Burger King restaurant websites. That original Burger King Vision was:
“Offering reasonably priced quality food, served quickly, in attractive, clean surroundings.”
Today in the U.S., Burger King uses “commitments” to guide its business, in addition to that original mission statement. Specifically, the Burger King commitment is:
“Our commitment to premium ingredients, signature recipes, and family-friendly dining experiences is what has defined our brand for more than 50 successful years.”
Burger King corporate further defines the commitments that guide its daily business operations in its corporate governance documents:
FOOD
For over 50 years, our restaurants have been serving high quality, great tasting and affordable food around the world. Our commitment to the food we serve is what defines us as a company and is at the center of our HAVE IT YOUR WAY brand promise.
PEOPLE
We are dedicated to supporting and investing in our people – employees, franchisees, suppliers and restaurant guests – because they are the cornerstone of our business. In many different ways, we do all that we can to serve employees and guest alike.”
In addition, Burger King has a clear statement of “What We Believe” which also serves as a mission statement, although not officially identified as one:
"WHAT DO WE BELIEVE?
We believe in working together with and listening to our employees, guests, business partners and the people int he communities in which we live and work. We share their concerns for our neighborhoods, educating children, preserving the environment, providing jobs and doing our part to help families eat and live better by offering more nutritious food options and promoting healthy life-style messages. We know we have a role to play in each of these areas.”
More About U.S. Company Mission Statements, History, and Headquarters:
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