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Cost Plus World Market Mission Statement - Product Mix, Pricing & Retail Vision

Mission, Values, Headquarters & Founders Facts - Cost Plus World Market Stores

The product mix, pricing philosophy, and retail vision for for Cost Plus World Market is clear in official company documents, although not labeled an "official" mission statement. (See the complete Cost Plus retail vision below.)
Cost Plus World Market Mission Statement - Product Mix, Pricing & Retail Vision
Barbara Farfan for About.com
Cost Plus World Market Company Facts and Trivia:

Cost Plus has its beginnings in 1958 when William Amthor sold a shipment of wicker furniture at a pier in San Francisco, California. He sold his imported merchandise for cost plus 10%, which gave birth to the company name Cost Plus. The first retail store location was a warehouse space on Fisherman;s Wharf in San Francisco, CA.

Cost Plus World Market Headquarters:

The headquarters for the Cost Plus World Market retail stores are located in Oakland, California.

The Cost Plus World Market Mission Statement:

In all "official" documents, a clear and consistent statement is made about what Cost Plus World Market retail stores are, and what the retail vision for the World Market chain is. Although not labeled as an official mission statement, the retail vision Cost Plus has for its World Market retail stores is...

"The stores feature an ever-changing selection of casual home furnishings, housewares, gifts, decorative accessories, gourmet foods and beverages offered at competitive prices and imported from more than 50 countries. The value, breadth and continual refreshment of products invites customers to come back throughout a lifetime of changing home furnishings and entertaining needs."

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