Retail Apparel Sales Statistics and Trends
Soft sales despite double-digit growth online
Apparel sales in
the United States rose modestly in 2000 to $182 billion, compared to $180 billion
the previous year¹, according to recently released data from The NPD Group,
Inc. The 2 percent increase in apparel sales was a decline from the 4 percent
growth reported last year. While
still a small percentage of total apparel sales, Internet apparel sales showed
double-digit growth.
"Last year was a difficult year for the retail environment," said Kim Blanck, NPD Fashionworld account executive. "The slowing U.S. economy took a toll on the results of most retailers and kept a tight lid on earnings growth. Collectively, many different segments of the market posted either slim growth or no growth at all," Blanck added.
2000
U.S. Apparel Sales by Channel
Source:
The NPD Group, Inc.
|
Category
|
1999
Dollar Sales
in Millions¹ |
2000
Dollar Sales
in Millions |
2000
Market
Share % |
|
Brick-and-Mortar
|
167,346
|
169,256
|
92.9
|
|
Catalog
|
9,428
|
7,177
|
3.9
|
|
Online/Internet
|
2,904
|
5,873
|
3.2
|
|
Total
Apparel
|
179,678
|
182,306
|
100.0
|
Across all channels of distribution, sales of women's apparel outpaced total market growth, driven by strong sales in both the large size and petite markets. In contrast, men's apparel, an industry winner in 1999, lagged in 2000, decreasing in both dollar volume and market share. Rising in popularity, the infants' and toddlers' business experienced record-breaking growth from 1999 to 2000.
2000
U.S. Apparel Sales By Market Segment
Source:
The NPD Group, Inc.
|
Segment
|
$
Volume
in Millions |
%
Change
vs. 1999 |
%
|
|
Men's
|
63,300
|
-0.3
|
34.7
|
|
Women's
|
96,588
|
2.1
|
53.0
|
|
Boys'
|
7,653
|
-2.2
|
4.2
|
|
Girls'
|
7,114
|
1.1
|
3.9
|
| Infants' and Toddlers' |
7,651
|
13.1
|
4.2
|
|
Total
|
182,
306
|
1.5
|
100.0
|
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Article by Melody Treece Vargas
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