My Name
Brian Kearney
Age When I Worked This Retail Job
17 - 20 years old
Name of Retailer I Worked For, and Location of Job
I worked as a server at a restaurant called The Black River Barn in Randolph, NJ. This restaurant was "THE" place to be on weekends, which were the shifts I worked because of school. It was packed from 5pm-2am, first with a family crowd, then the bar scene/nightlife crowd.
My Current Job, Industry, or Business
President of Driving Force Public Relations, an award-winning boutique public relations agency in New Jersey, which provides services in website design, social media management, advertising, copywriting, event planning, marketing strategy, and search engine optimization, just to name a few.
Lessons Learned
- I mastered the art of rhetoric working at a restaurant. I constantly changed the way you communicate I interacted with guests and always tried to inform, engage, and persuade them. For example, I used to interact with the "bar crowd" differently than I did with the dinner crowd.
- It helps me in PR because I can identify which kinds of people (reporters, journalists, editors, producers, clients, etc.) are the "bar crowd" type, the family with children type, or the senior citizen who always complains that his food is bad. I know how to effectively convey my message to each type of person, often leading to success!


